January 31
Being beaten by a cheaper competitor is more than annoying.
But when that happens something's gone wrong...
A product or service is only expensive if the prospect fails to see the value in what you offer.
B2B buying behaviour has changed significantly over the past two years, but you can leverage that to your advantage....
Click the button below to download the 12-Page PDF.
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For your next video project, try this… Tell the story of HOW your clients are leading their field with your help. This creates superb content that your target customers will naturally be drawn to. This case study was a joy to produce and premiered at VMware Explore 2023 in Barcelona last week. We tell the story of how
Read MoreA video case study is perhaps the most powerful tool you can have to help attract and win new clients. What your customers can say about your product and link it to the results you help deliver will always be more powerful than anything your company could hope to say. Leveraging story telling, authenticity, intrigue and impartiality….
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